Chess piece on chess board

The marketing function encompasses a broad range of activities. Where many roles are becoming more specialised and siloed, marketers are expected to be the ultimate polymath. The traits that make up the personality of a great marketer; creative, proactive, curious, explorative and innovative thinking to name but a few, mean that the inquisitive marketer is…

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Pendulum clocks hanging

We all know the value of having the right support and advice for our business, but it can be time-consuming arranging and organising all the different types of services you and your business require. Establishing and maintaining a trusted network of professional support partners takes time and energy; coordinating a diverse range of business services,…

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Point of Sale till with a tips charge on the side

Two Harborough-based technology companies have joined forces in order to provide an all-in-one business software management and IT support solution that will provide benefit to local businesses.   Fabulous Tech and Globe2 have teamed up in order to offer a new technology service to local small and medium-sized businesses. The new service is an all-in-one…

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Christmas Tree with baubles hanging from it

It’s that time again! This morning, John Lewis released its 2018 Christmas advert, meaning that there’s officially no escaping it; the countdown to Christmas has begun. The John Lewis Christmas advert is always highly-anticipated, but in 2018 this has been more evident than ever, with the general public desperate to get their hands on this…

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Person using a Laptop

Speaking to our clients recently about the carbon emissions of their websites has made Fabulous Marketing realise quite how little is known about the energy demanded to run the Internet. ‘Do websites even produce carbon?’ was one such response. In a world trying to reduce the use of paper, corporate travel and the plastics associated…

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PLant growing from seed

Growing your business from scratch may seem daunting to most new entrepreneurs starting their own business, but the fact of the matter is, if you’re focused and determined to put in the work then it all boils down to knowing what to do and how to do it, which is what we’ll be discussing in…

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Two businessmen shaking hands

The legal side of things is very important when starting a business. It’s helpful to know that everything you need is in order and it also stops anyone from stealing your idea before you even get your business off the ground. Here are some of the legal aspects to consider when starting a business.  …

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Pink sticky notes stuck to a wall

Market research helps you to understand if and why consumers would take an interest in a particular product or service. Market research pertains largely to consumer behaviour, which is influenced by a number of cultural, societal and personal factors. Market research is vital to a successful business plan, especially if you’re just starting out, and…

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Lightbulb hanging from ceiling

How do I come up with a great business idea when starting my own business?   If you’re looking to start a business, coming up with that all-important business idea can be the first stumbling block. Starting a business can be an uphill struggle, but nothing will propel you to the top quite like that…

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Man looking into the horizon

What Do I Need to Know About Being Self-Employed? There were over 4.8 million self-employed people in the UK in 2016. With the growth from 3.2 million at the turn of the century, self-employment is fast becoming a popular business option. However, taking the plunge to start your own business and turn it into your…

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